The award-winning French designer Ionna Vautrin, photo courtesy of the designer

She is the mind behind one of the most charming table lamps of the recent years – the award-winning, joyfully-coloured Binic created in collaboration with the Italian brand Foscarini and having received the ‘Grands Prix de la Création’ of the city of Paris in 2010, the multitalented young designer Ionna Vautrin opened her namesake studio in Paris this time last year. Back in October 2011, we had the pleasure of meeting the gifted yet self-effacing Vautrin who answered few of our questions we’ve been itching to ask…

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matali crasset photographed by Benjamin Chelly

She may elect to spell her name all lower case, but matali crasset’s work is big on concept and ambition. Yet, the Paris-based designer, who’s collaborated with the likes of Established & Sons and Pallucco, insists she’s not that interested in products in themselves. Une contradiction? Pas du tout. Architonic invites you to read on to find out why. (by Simon Cowell)

to Simon Cowell’s interview with matali crasset on Architonic

to matali crasset’s products on Architonic

Next up in our Uncut series is an interview with Ian Ferguson and Martin Postler, the duo behind the London-based multidisciplinary design consultancy PostlerFerguson who told Simon Cowell about the importance of strategic thinking, their dreams of collaborating with NASA and how ‘the role of the designer shifts to a more strategic role’.

to Architonic’s Belgrade Design Week 2011 photo album

In the next video from our Architonic Uncut series, Simon Cowell interviews the Finnish designer Harri Koskinen at the ‘Future²’ conference during this year’s Belgrade Design Week.

to Architonic’s Belgrade Design Week 2011 photo album

‘You have to learn to delete your mind’ – Architonic interviews Mike Meiré at the ‘Future²’ conference during this year’s Belgrade Design Week.

to Architonic’s Belgrade Design Week 2011 photo album

‘Innovation out of necessity’ – Architonic interviews Israeli-born designer, artist, photographer and filmmaker Arik Levy at the ‘Future²’ conference during this year’s Belgrade Design Week.

to Architonic’s Belgrade Design Week 2011 photo album

Next up in our Uncut series is an interview with Iittala‘s Päivi Jantunen who spoke to Simon Cowell about the future of the famous Finnish brand, the importance of preserving company’s values…and her gardening plans.

to Architonic’s Belgrade Design Week 2011 photo album

In the second video from our Architonic Uncut series, Simon Cowell interviews Stefan Diez at the ‘Future²’ conference during this year’s Belgrade Design Week.

to Architonic’s Belgrade Design Week 2011 photo album