As part of London Design Week 2011, an exhibition of Korean design, which goes by the rather cunning title ‘Korea Design’, will showcase the work of 15 companies and individuals. Covering furniture, lighting, product and textile design, the show functions as a corrective to the prevalent image of Korean design as one associated with electronics and other high-tech goods.
“In stark contrast,” say the organsiers, “Korea is increasingly proving to be a nurturing and thriving platform for designers in interior and product design exploring the more intimate relationships we form with everyday products and what they say about us.
“Looking through the work of these different companies, one can identify a number of common themes, the most prevalent of which is the driving force that design isn’t just about aesthetics, it’s about a desire to re-evaluate the role it plays in our lives and to create products that are sustainable, skilful, beautiful and individual.”
The future of Korean design will be represented in ‘Next Generation Design Leaders’, which, shown alongside the main display, will present the work of five individuals who have been singled out as visionaries in their field.
100% Design / Stand B60
22 to 25 September 2011