The acclaimed French designer Philippe Starck has collaborated with the American chair specialists Emeco on this environmentally-friendly, stackable chair called ‘Broom’. Unveiled earlier this month during Milan’s Salone del Mobile fair, the chair is made from reclaimed polypropylene and discarded wood fibre – a ‘compound of industry waste from lumber factories and industrial plastic plants.’ Watch Philippe Starck tell the story of his new collaboration with Emeco in the video below.
More about the design:
‘An innovative creator and an environmentally pioneering manufacturer have joined efforts towork towards zero waste. A design collaboration that both avoids and eliminates waste, the Broom chair combines intelligent materiality with beautiful form. In the industrial age, most products live only in the present. They have no past and no future. Factories plunder raw materials from the earth to make products that soon end up on the trash heap. This process is still happening every day, all over the world.It is time to stop and think.’